MyAd

Initially we used the “anybody can post” approach.   And we didn’t have too much trouble with spammers but we had some.  And it was growing.

It seemed clear that when MyAd.com took off that we’d see a lot of spam.  We could spend a lot of time and money trying to counter it.   We could try to get more and more sophisticated about detecting spam.  We could stop you from posting your vacation rental in more than one city by putting in duplicate detection.

Instead, we’re going another way.   To be able to post on MyAd, you need an invite code.  Once you have an invite code, you can invite as many other people as you want to.   You can send each of them an invite code.

We certainly don’t think this is going to stop all of the problems that can arise.   But it means that you can post your vacation rental in relevant cities in the relevant category and not have it automatically rejected by us.

This means that we’re going to grow only as fast as people talk about us.   That’s a good position to be in, we think.   We’ve got a neat system that people should talk about.